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From optimizing the buyer’s journey, to building a UGC pipeline from your expert users, to finding out exactly why visitors can’t find things on the fancy new menus — just skip the learning curve, shave some time off the project plan, and call WebWise.
Popular Services
These are the services most of our B2B tech clients ask for periodically.
UX Research & Site Optimization
Remote user testing, UX heuristic study, site metrics analysis, heatmap and session recording analysis, benchmark testing, user sentiment survey design, execution, and analysis
Market and Buyer Research
Competitor analysis, industry best practices, buyer trend research, brand awareness studies, UX best practice guidance
Content Strategy
Storytelling and information journey guidance, Content needs by target persona, taxonomy research including card-sorting, tree-testing, first-click testing,
Community Strategy
Community blog best practice guidance, UGC incentive program design, Community Influencer program design,
Customers Speak
★★★★★
Reached 200% of target objective
Fereshta Paghmani
VP, Growth Marketing and Demand Gen
We partnered with Susan Salgy at WebWise to help us build our website UX practice and consult on our digital organic strategy. Susan provided valuable insights around how our users use our website. We did a major redesign of our website using this data, using various UX testing/best practices to validate our redesign. We performed 200% of our target objective from the redesign alone.
★★★★★
Optimized our cornerstone properties
Tom Bice
Enterprise Software & AI Executive-Product
Susan Salgy led the team responsible for optimizing the user experience and performance of our digital properties which are the cornerstone of Micro Focus’s +$3B enterprise software business. I would highly recommend Susan to any organization interested in a model that starts with defining personas and their role in the buyers journey. She will develop a digital strategy that attracts the right visitors and presents them with the right content at the right time.
★★★★★
See your business with unprecedented practical clarity
Chris Livesey
CEO
Susan is awesome – a talented, energetic, creative force of strategic new thinking. If you want to see your business in a new way, with unprecedented practical clarity, then work with Susan Salgy. Technical depth paired with strategic smarts – highly collaborative, respectful and inspiring. Cannot recommend highly enough!
★★★★★
Strategic partner in developing ABM Program
Amanda Rusek
VP, Demand Gen
Susan is a unicorn – that rare combination of technical, creative and passionate. She was a strategic partner in developing our ABM program, providing invaluable insight in the development of a framework for our business model.